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Casual portrait of an african american business man using technology
May 16, 2022

Are You Building a Business or a Brand?

Are you building a business or a brand? The terms business and brand are often used interchangeably. So much

April 17, 2022

The Brand Misconception: What is Branding?

Ok, I’m going to pose a simple question. What exactly is a brand? Now wait, wait, wait! Sheesh! Give me a minute before you write